Accelerating Digital Commerce with AI
In the fast-paced world of digital commerce, businesses often struggle to strike a balance between speed, quality, and accountability. Projects take too long, costs spiral, and the original vision often gets diluted between multiple vendors.
A Nordic digital innovation company set out to challenge this model. Their mission is to make digital transformation simple, fast, and continuously valuable. Instead of treating digital platforms as one-off projects, they wanted to create long-term ecosystems that evolve and improve month after month.
As they began shaping a delivery model centered on AI, modular technology, and long-term accountability, they partnered with Bridge Global. Having previously collaborated on complex Litium-based ecommerce initiatives, the client trusted Bridge Global's engineering depth and delivery reliability to help build a strong AI-powered foundation.
Requirements
The client wanted to create an AI-based coding engine capable of transforming how enterprise ecommerce platforms are built and maintained. Their specific goals were to:
- Reduce project setup and delivery time by up to 50%.
- Automate the creation of user stories, project structures, and code generation directly from client requirements and Figma designs.
- Build a library of reusable Litium components and plug-and-play extensions that could be installed across projects, improving scalability and consistency.
- Integrate Litium with popular ERP systems (e.g., Business Central, Monitor, and PengVin) to automate data exchange and synchronize online orders with backend systems.
- Build a foundation that allows multi-platform support in the future, expanding beyond Litium while maintaining the same efficiency model.
In addition, the client required support with digital marketing and content execution to clearly communicate their new delivery model to Nordic customers.
View More
Challenges
The main challenge lay in redefining the traditional delivery model used across enterprise digital projects:
- Fragmented workflows: Multiple vendors often handle design, development, and integrations, leading to inconsistent results and delays.
- Manual project setup: Each new ecommerce implementation required repetitive manual coding and configuration, consuming valuable time and introducing human errors.
- ERP integration complexity: Every client used a different ERP system, making synchronization with Litium a significant technical and architectural challenge.
- Scalability and performance: The new AI coding engine needed to be modular, maintainable, and extensible across future platforms and technologies.
Addressing these challenges required a partner capable of combining enterprise-grade Litium and .NET expertise with practical AI engineering.
Approach and Solutions
Bridge Global worked as a strategic technology partner, designing the architecture, user experience, and AI-driven logic behind the platform.
-
1. AI-Based Coding Engine
- Analyzes client requirements and design files (Figma).
- Automatically generates user stories, project boards, and base Litium modules.
- Sets up a working accelerator project, cutting down initial development time by nearly half.
- ERP data (products, inventory, pricing) automatically syncs to the Litium site.
- Orders placed online flow back to the ERP without disrupting existing backend workflows. This allows manufacturers to add an online sales channel with zero operational friction, boosting sales while keeping their core ERP processes intact.
Our AI team collaborated closely with the client's product owners to build an intelligent engine that:
This engine became the core of the client's fast-delivery model.
2. Modular and Reusable Functional Library ComponentsWe developed a library of reusable Litium components, pre-tested, configurable modules that can be plugged into new projects with minimal rework. This approach not only ensures consistency and quality but also enables faster estimation, predictable delivery timelines, and easier maintenance.
3. Smart ERP IntegrationsWe built standardized integration modules for major ERP systems used by B2B manufacturers. Through the new engine:
Our team also supports the client's digital marketing and content strategy, ensuring that the brand's message stays consistent across platforms.
Highlights
- 45-50% faster project setup: AI-driven automation reduces manual coding and setup tasks.
- End-to-end solution ownership: Bridge handles architecture, development, integration, and design in close alignment with the client's team.
- Reusable Litium component library: Faster development cycles and reduced technical debt across projects.
- Seamless ERP-Litium synchronization: Automatic data exchange enhances efficiency for B2B clients.
- Multi-platform readiness: The solution is designed to evolve beyond Litium, supporting future digital ecosystems.
The Outcome
The collaboration laid the groundwork for a new approach to digital commerce delivery. Traditional, consultant-heavy projects were replaced with a faster, AI-enabled, subscription-oriented model focused on continuous improvement.
The client is now positioned to scale digital commerce platforms efficiently, maintain long-term accountability, and adapt quickly to changing market demands, supported by a flexible, future-ready technology foundation built together with Bridge Global.
The Technologies Used
Coding Engine: Python, OpenAI SDK, Anthropic SDK, Langchain, TKinder, PostgreSQL
Reusable Functional Library: .NET Core, C#, React.js, GraphQL, Azure Functions, Azure DevOps, Azure Service Bus, API Management, RestAPI, SQL Server
View Less
