Executive Summary

Generic product recommendations lead to missed sales, poor customer engagement, and brand fatigue. This white paper explores how AI-powered recommendation engines using real-time behavior tracking, purchase history, and predictive analytics transform generic browsing into personalized shopping experiences. Businesses can expect higher conversions, increased average order value, and stronger customer loyalty.

Through the fictional case of TrendyWardrobe, a mid-sized online retailer, we illustrate how Bridge Global implemented tailored AI product recommendations that quadrupled click-through rates and boosted sales. The paper demonstrates that intelligent personalization isn’t just for tech giants; AI is now an accessible and essential tool for ecommerce growth and customer satisfaction.