{"id":52182,"date":"2023-04-28T09:27:04","date_gmt":"2023-04-28T09:27:04","guid":{"rendered":"https:\/\/www.bridge-global.com\/blog\/?p=52182"},"modified":"2023-05-03T02:47:43","modified_gmt":"2023-05-03T02:47:43","slug":"how-to-attract-smartphone-shoppers-into-your-online-store","status":"publish","type":"post","link":"https:\/\/www.bridge-global.com\/blog\/how-to-attract-smartphone-shoppers-into-your-online-store\/","title":{"rendered":"7 Strategies To Attract Smartphone Shoppers Into Your Online Store"},"content":{"rendered":"<div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-8b2e8332\" data-vce-do-apply=\"all el-8b2e8332\"><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-28ba098e\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-28ba098e\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-28ba098e\"><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-1ef89a36\" data-vce-do-apply=\"all el-1ef89a36\"><p>With smartphones becoming key shopping tools, attracting smartphone shoppers into your online store is a skilled art. Here\u2019s a quick and insightful peek into doing it the right way that brings tons of results.<\/p><p>The rise of smartphones has seen many people turn to mobile devices to shop online. Hence, businesses hire <a href=\"https:\/\/www.bridge-global.com\/hire-developers\" target=\"_blank\" rel=\"noopener\">highly-skilled developers<\/a> to tailor their online stores to meet the needs and preferences of smartphone shoppers. However, with so much competition in the online marketplace, effective engagement is required to stand out and attract smartphone users to your store. Irrespective of having a well-designed ecommerce website or an ecommerce <a href=\"https:\/\/www.bridge-global.com\/services\/mobile-application-development\" target=\"_blank\" rel=\"noopener\">mobile app<\/a>, well thought-out strategies contribute a lot in bringing smartphone users to your store.<\/p><p>These include implementing strategies such as engaging in mobile-friendly <a href=\"https:\/\/www.bridge-global.com\/services\/custom-software-development\/web-development\" target=\"_blank\" rel=\"noopener\">web design<\/a>, optimizing for search engines, leveraging social media, and utilizing mobile-specific features. Statistically, research shows that many of the <a href=\"https:\/\/increditools.com\/smartphone-ownership\/\" target=\"_blank\" rel=\"noopener\">6.841 billion smartphone owners<\/a> worldwide rely on their phones for various tasks.<\/p><p>This number means that <a href=\"https:\/\/earthweb.com\/how-many-people-are-addicted-to-their-phones\/\" target=\"_blank\" rel=\"noopener\">6.3% of people are addicted<\/a> to their phones. Social media also is a significant influence, as Statista recorded over 4.26 billion people using it in 2021. Therefore, businesses leveraging social media to reach and engage smartphone users would be an excellent idea.<\/p><p>Below are a few methods you can use to attract a larger customer base to your online store:<\/p><h2>Attracting Smartphone Shoppers Into Your Online Store<\/h2><p>Here are some strategies that businesses can implement to attract smartphone shoppers to their online stores:<\/p><h3>1. Know Your Target Audience<\/h3><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-773255fd\" data-vce-do-apply=\"all el-773255fd\"><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-593cf368\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-593cf368\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-593cf368\"><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-fc59aebe\" data-vce-do-apply=\"all el-fc59aebe\"><p>&nbsp;The first thing is knowing your targets, which will help you tailor your <a href=\"..\/services\/digital-marketing-services\" target=\"_blank\" rel=\"noopener\">digital marketing<\/a> efforts toward your intended audience. There are many users of smartphones, and the stats are there to support it. However, not all smartphone users are the same, and businesses must identify and understand their target audience to effectively reach and engage with them.<\/p>\n<p>Conducting market research is necessary for businesses to gather information about their target audience's demographics, interests, behaviors, and preferences.<\/p><\/div><\/div><\/div><\/div><\/div><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last\" id=\"el-98d264da\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-98d264da\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-98d264da\"><div class=\"vce-single-image-container vce-single-image--align-center\"><div class=\"vce vce-single-image-wrapper\" id=\"el-504b4e0c\" data-vce-do-apply=\"all el-504b4e0c\"><figure><div class=\"vce-single-image-inner vce-single-image--absolute\" style=\"padding-bottom: 100%; width: 300px;\"><img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image vcv-lozad\" data-src=\"https:\/\/www.bridge-global.com\/blog\/wp-content\/uploads\/2023\/04\/KNOWYO1.jpg\" width=\"300\" height=\"300\" src=\"\" data-img-src=\"https:\/\/www.bridge-global.com\/blog\/wp-content\/uploads\/2023\/04\/KNOWYO1.jpg\" alt=\"Know Your Target Audience -7 Top Tips to Attract Smartphone Shoppers Into Your Online Store -\" title=\"Know Your Target Audience -7 Top Tips to Attract Smartphone Shoppers Into Your Online Store -\" \/><noscript>\n        <img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image\" src=\"https:\/\/www.bridge-global.com\/blog\/wp-content\/uploads\/2023\/04\/KNOWYO1.jpg\" width=\"300\" height=\"300\" alt=\"Know Your Target Audience -7 Top Tips to Attract Smartphone Shoppers Into Your Online Store -\" title=\"Know Your Target Audience -7 Top Tips to Attract Smartphone Shoppers Into Your Online Store -\" \/>\n      <\/noscript><\/div><figcaption hidden=\"\"><\/figcaption><\/figure><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-e6d56aa8\" data-vce-do-apply=\"all el-e6d56aa8\"><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-5be68e04\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-5be68e04\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-5be68e04\"><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-b31ebe23\" data-vce-do-apply=\"all el-b31ebe23\"><p>They can use this information to create customer personas representing different segments of the target audience. This knowledge enables them to develop strategies to attract their target audience to their store.<\/p><h3>2. Give Free-Shipping On Orders<\/h3><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-cddc71c7\" data-vce-do-apply=\"all el-cddc71c7\"><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-8abcb497\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-8abcb497\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-8abcb497\"><div class=\"vce-single-image-container vce-single-image--align-center\"><div class=\"vce vce-single-image-wrapper\" id=\"el-ab07ccd1\" data-vce-do-apply=\"all el-ab07ccd1\"><figure><div class=\"vce-single-image-inner vce-single-image--absolute\" style=\"padding-bottom: 100%; width: 300px;\"><img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image vcv-lozad\" data-src=\"https:\/\/www.bridge-global.com\/blog\/wp-content\/uploads\/2023\/04\/GIVEFR1.jpg\" width=\"300\" height=\"300\" src=\"\" data-img-src=\"https:\/\/www.bridge-global.com\/blog\/wp-content\/uploads\/2023\/04\/GIVEFR1.jpg\" alt=\"Give Free-Shipping On Orders-7 Top Tips to Attract Smartphone Shoppers Into Your Online Store -\" title=\"Give Free-Shipping On Orders-7 Top Tips to Attract Smartphone Shoppers Into Your Online Store -\" \/><noscript>\n        <img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image\" src=\"https:\/\/www.bridge-global.com\/blog\/wp-content\/uploads\/2023\/04\/GIVEFR1.jpg\" width=\"300\" height=\"300\" alt=\"Give Free-Shipping On Orders-7 Top Tips to Attract Smartphone Shoppers Into Your Online Store -\" title=\"Give Free-Shipping On Orders-7 Top Tips to Attract Smartphone Shoppers Into Your Online Store -\" \/>\n      <\/noscript><\/div><figcaption hidden=\"\"><\/figcaption><\/figure><\/div><\/div><\/div><\/div><\/div><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last\" id=\"el-544e63ef\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-544e63ef\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-544e63ef\"><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-ab09c350\" data-vce-do-apply=\"all el-ab09c350\"><p>Offering free shipping on orders is a great way for businesses to incentivize smartphone shoppers to purchase. High shipping fees deter many online shoppers, and offering free shipping can be a significant selling point for customers.&nbsp;Moreover, offering free shipping can help businesses increase their average order value.<\/p>\n<p>Customers may be more likely to add additional items to their cart to reach the minimum order value for free shipping.&nbsp;<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-ced4a44c\" data-vce-do-apply=\"all el-ced4a44c\"><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-b57671db\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-b57671db\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-b57671db\"><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-c6e273a7\" data-vce-do-apply=\"all el-c6e273a7\"><p>However, to avoid negatively impacting your profit margin, analyze the shipping costs first. Better still, you can implement minimum order values to qualify for free shipping for a limited time only.<\/p><h3>3. Implement \u2018Buy-Two-Get-Three Method\u2019<\/h3><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-7e389355\" data-vce-do-apply=\"all el-7e389355\"><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-d713ca2a\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-d713ca2a\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-d713ca2a\"><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-16ad516a\" data-vce-do-apply=\"all el-16ad516a\"><p>This strategy involves offering customers a free product when they purchase two products.&nbsp; Promos like this can encourage repeat purchases and increase the average order value.<\/p>\n<p>However, to effectively implement the 'buy-two-get-three' method, businesses should ensure that the free item offered is relevant and appropriate to their target audience.<\/p>\n<p>For instance, businesses may offer a free beauty product or accessory as the third item if the target audience is primarily women.<\/p><\/div><\/div><\/div><\/div><\/div><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last\" id=\"el-0a0f7921\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-0a0f7921\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-0a0f7921\"><div class=\"vce-single-image-container vce-single-image--align-center\"><div class=\"vce vce-single-image-wrapper\" id=\"el-f3e67874\" data-vce-do-apply=\"all el-f3e67874\"><figure><div class=\"vce-single-image-inner vce-single-image--absolute\" style=\"padding-bottom: 100%; width: 300px;\"><img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image vcv-lozad\" data-src=\"https:\/\/www.bridge-global.com\/blog\/wp-content\/uploads\/2023\/04\/IMPLEM1.jpg\" width=\"300\" height=\"300\" src=\"\" data-img-src=\"https:\/\/www.bridge-global.com\/blog\/wp-content\/uploads\/2023\/04\/IMPLEM1.jpg\" alt=\"Implement \u2018Buy-Two-Get-Three Method- 7 Top Tips to Attract Smartphone Shoppers Into Your Online Store -\" title=\"Implement \u2018Buy-Two-Get-Three Method- 7 Top Tips to Attract Smartphone Shoppers Into Your Online Store -\" \/><noscript>\n        <img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image\" src=\"https:\/\/www.bridge-global.com\/blog\/wp-content\/uploads\/2023\/04\/IMPLEM1.jpg\" width=\"300\" height=\"300\" alt=\"Implement \u2018Buy-Two-Get-Three Method- 7 Top Tips to Attract Smartphone Shoppers Into Your Online Store -\" title=\"Implement \u2018Buy-Two-Get-Three Method- 7 Top Tips to Attract Smartphone Shoppers Into Your Online Store -\" \/>\n      <\/noscript><\/div><figcaption hidden=\"\"><\/figcaption><\/figure><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-9f7a3506\" data-vce-do-apply=\"all el-9f7a3506\"><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-bb180876\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-bb180876\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-bb180876\"><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-fe6bf008\" data-vce-do-apply=\"all el-fe6bf008\"><h3>4. Discount On Next Purchase<\/h3><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-f5ad23bf\" data-vce-do-apply=\"all el-f5ad23bf\"><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-fcb83b03\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-fcb83b03\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-fcb83b03\"><div class=\"vce-single-image-container vce-single-image--align-center\"><div class=\"vce vce-single-image-wrapper\" id=\"el-0d4d8a18\" data-vce-do-apply=\"all el-0d4d8a18\"><figure><div class=\"vce-single-image-inner vce-single-image--absolute\" style=\"padding-bottom: 100%; width: 300px;\"><img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image vcv-lozad\" data-src=\"https:\/\/www.bridge-global.com\/blog\/wp-content\/uploads\/2023\/04\/DISCOU1.jpg\" width=\"300\" height=\"300\" src=\"\" data-img-src=\"https:\/\/www.bridge-global.com\/blog\/wp-content\/uploads\/2023\/04\/DISCOU1.jpg\" alt=\"Discount On Next Purchase- 7 Top Tips to Attract Smartphone Shoppers Into Your Online Store -\" title=\"Discount On Next Purchase- 7 Top Tips to Attract Smartphone Shoppers Into Your Online Store -\" \/><noscript>\n        <img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image\" src=\"https:\/\/www.bridge-global.com\/blog\/wp-content\/uploads\/2023\/04\/DISCOU1.jpg\" width=\"300\" height=\"300\" alt=\"Discount On Next Purchase- 7 Top Tips to Attract Smartphone Shoppers Into Your Online Store -\" title=\"Discount On Next Purchase- 7 Top Tips to Attract Smartphone Shoppers Into Your Online Store -\" \/>\n      <\/noscript><\/div><figcaption hidden=\"\"><\/figcaption><\/figure><\/div><\/div><\/div><\/div><\/div><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last\" id=\"el-7fb17c37\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-7fb17c37\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-7fb17c37\"><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-2521be02\" data-vce-do-apply=\"all el-2521be02\"><p>Offering a discount on the next purchase can incentivize customers to purchase and increase the chances of repeat business.<\/p><p>For instance, a business can offer a 10% discount on the next purchase for customers who sign up for their newsletter or make their first purchase on the <a href=\"https:\/\/www.bridge-global.com\/blog\/how-to-improve-mobile-app-engagement\/\" target=\"_blank\" rel=\"noopener\">mobile app<\/a> or website.<\/p><p>However, setting clear expiration dates for the discount creates a sense of urgency and encourages customers to purchase sooner rather than later.<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-b0e1d5aa\" data-vce-do-apply=\"all el-b0e1d5aa\"><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-7f2a215a\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-7f2a215a\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-7f2a215a\"><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-1888d5fe\" data-vce-do-apply=\"all el-1888d5fe\"><p>This can increase the conversion rate and ensure customers take advantage of the offer before it expires.<\/p><h3>5. High-Quality Product Photo Display<\/h3><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-0b602354\" data-vce-do-apply=\"all el-0b602354\"><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-0b7aa8d0\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-0b7aa8d0\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-0b7aa8d0\"><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-82f8c76a\" data-vce-do-apply=\"all el-82f8c76a\"><p>Since smartphone users tend to browse and shop on their mobile devices, it's essential to provide them with visually appealing product photos that display the product's details and features. High-quality images can help customers make informed purchasing decisions and increase their confidence in the product.<\/p><p>Images should be well-lit and focused to effectively display high-quality product photos, showcasing the product from different angles. They should also consider using zoom features that allow customers to see the product's details up close.<\/p><\/div><\/div><\/div><\/div><\/div><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last\" id=\"el-b5f8d40a\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-b5f8d40a\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-b5f8d40a\"><div class=\"vce-single-image-container vce-single-image--align-center\"><div class=\"vce vce-single-image-wrapper\" id=\"el-21aa1e77\" data-vce-do-apply=\"all el-21aa1e77\"><figure><div class=\"vce-single-image-inner vce-single-image--absolute\" style=\"padding-bottom: 100%; width: 300px;\"><img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image vcv-lozad\" data-src=\"https:\/\/www.bridge-global.com\/blog\/wp-content\/uploads\/2023\/04\/HIGH-Q1.jpg\" width=\"300\" height=\"300\" src=\"\" data-img-src=\"https:\/\/www.bridge-global.com\/blog\/wp-content\/uploads\/2023\/04\/HIGH-Q1.jpg\" alt=\"High-Quality Product Photo Display- 7 Top Tips to Attract Smartphone Shoppers Into Your Online Store -\" title=\"High-Quality Product Photo Display- 7 Top Tips to Attract Smartphone Shoppers Into Your Online Store -\" \/><noscript>\n        <img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image\" src=\"https:\/\/www.bridge-global.com\/blog\/wp-content\/uploads\/2023\/04\/HIGH-Q1.jpg\" width=\"300\" height=\"300\" alt=\"High-Quality Product Photo Display- 7 Top Tips to Attract Smartphone Shoppers Into Your Online Store -\" title=\"High-Quality Product Photo Display- 7 Top Tips to Attract Smartphone Shoppers Into Your Online Store -\" \/>\n      <\/noscript><\/div><figcaption hidden=\"\"><\/figcaption><\/figure><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-9085c228\" data-vce-do-apply=\"all el-9085c228\"><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-9cbfc6ea\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-9cbfc6ea\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-9cbfc6ea\"><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-d146a298\" data-vce-do-apply=\"all el-d146a298\"><p>In addition to product photos, businesses can use lifestyle photos that show the product in use or in a real-world context. These photos help customers visualize how the product fits into their lives, which can increase the chance of clients placing orders.<\/p><h3>6. Optimize Product Categories<\/h3><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-8c565f0b\" data-vce-do-apply=\"all el-8c565f0b\"><div class=\"vce-content-background-container\"><\/div><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-0fae7161\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-0fae7161\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-0fae7161\"><div class=\"vce-single-image-container vce-single-image--align-center\"><div class=\"vce vce-single-image-wrapper\" id=\"el-4fe13ff2\" data-vce-do-apply=\"all el-4fe13ff2\"><figure><div class=\"vce-single-image-inner vce-single-image--absolute\" style=\"padding-bottom: 100%; width: 300px;\"><img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image vcv-lozad\" data-src=\"https:\/\/www.bridge-global.com\/blog\/wp-content\/uploads\/2023\/04\/OPTIMI1.jpg\" width=\"300\" height=\"300\" src=\"\" data-img-src=\"https:\/\/www.bridge-global.com\/blog\/wp-content\/uploads\/2023\/04\/OPTIMI1.jpg\" alt=\"Optimize Product Categories-7 Top Tips to Attract Smartphone Shoppers Into Your Online Store -\" title=\"Optimize Product Categories-7 Top Tips to Attract Smartphone Shoppers Into Your Online Store -\" \/><noscript>\n        <img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image\" src=\"https:\/\/www.bridge-global.com\/blog\/wp-content\/uploads\/2023\/04\/OPTIMI1.jpg\" width=\"300\" height=\"300\" alt=\"Optimize Product Categories-7 Top Tips to Attract Smartphone Shoppers Into Your Online Store -\" title=\"Optimize Product Categories-7 Top Tips to Attract Smartphone Shoppers Into Your Online Store -\" \/>\n      <\/noscript><\/div><figcaption hidden=\"\"><\/figcaption><\/figure><\/div><\/div><\/div><\/div><\/div><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last\" id=\"el-8e25193a\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-8e25193a\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-8e25193a\"><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-98c1f88e\" data-vce-do-apply=\"all el-98c1f88e\"><p>When shopping on mobile devices, users want a seamless and intuitive experience. One way you can provide this is by optimizing your product categories. Categorizing products makes it easy for shoppers to quickly find what they\u2019re looking for. For example, you can create subcategories using clear, concise labels that accurately describe products.<\/p><p>You can also consider using search bar functionality to make it even easier for smartphone shoppers to find specific products.<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-3d87f1e0\" data-vce-do-apply=\"all el-3d87f1e0\"><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-ecb47dce\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-ecb47dce\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-ecb47dce\"><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-c43187a3\" data-vce-do-apply=\"all el-c43187a3\"><p>A search bar can save time and effort for shoppers looking for a particular product or brand. It's also essential that product categories and search functionality be optimized for mobile devices.<\/p><h3>7. Run Engaging Social Media Ads<\/h3><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-cd24934e\" data-vce-do-apply=\"all el-cd24934e\"><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-6d7c4b84\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-6d7c4b84\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-6d7c4b84\"><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-b02a256e\" data-vce-do-apply=\"all el-b02a256e\"><p>Identifying the platforms your target audiences mostly use is crucial. You can use your competitors' <a href=\"https:\/\/www.bridge-global.com\/services\/digital-marketing-services\/social-media-marketing\" target=\"_blank\" rel=\"noopener\">social media<\/a> pages as a reference to determine the most effective social media platforms for reaching your target audience.<\/p><p>For instance, if your competitors have a significant following on Instagram, their target audience is likely active on that platform. You may also want to use this platform to attract more customers, but what can differentiate you is your content. Content should be visually appealing and provide a clear and concise message about your product or service, including a <a href=\"https:\/\/www.investopedia.com\/terms\/c\/call-action-cta.asp\" target=\"_blank\" rel=\"nofollow noopener\">call to action<\/a>.<\/p><\/div><\/div><\/div><\/div><\/div><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last\" id=\"el-59ea4ebf\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-59ea4ebf\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-59ea4ebf\"><div class=\"vce-single-image-container vce-single-image--align-center\"><div class=\"vce vce-single-image-wrapper\" id=\"el-e52cd693\" data-vce-do-apply=\"all el-e52cd693\"><figure><div class=\"vce-single-image-inner vce-single-image--absolute\" style=\"padding-bottom: 100%; width: 300px;\"><img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image vcv-lozad\" data-src=\"https:\/\/www.bridge-global.com\/blog\/wp-content\/uploads\/2023\/04\/RUNENG1.jpg\" width=\"300\" height=\"300\" src=\"\" data-img-src=\"https:\/\/www.bridge-global.com\/blog\/wp-content\/uploads\/2023\/04\/RUNENG1.jpg\" alt=\"Run Engaging Social Media Ads - 7 Top Tips to Attract Smartphone Shoppers Into Your Online Store -\" title=\"Run Engaging Social Media Ads - 7 Top Tips to Attract Smartphone Shoppers Into Your Online Store -\" \/><noscript>\n        <img loading=\"lazy\" decoding=\"async\" class=\"vce-single-image\" src=\"https:\/\/www.bridge-global.com\/blog\/wp-content\/uploads\/2023\/04\/RUNENG1.jpg\" width=\"300\" height=\"300\" alt=\"Run Engaging Social Media Ads - 7 Top Tips to Attract Smartphone Shoppers Into Your Online Store -\" title=\"Run Engaging Social Media Ads - 7 Top Tips to Attract Smartphone Shoppers Into Your Online Store -\" \/>\n      <\/noscript><\/div><figcaption hidden=\"\"><\/figcaption><\/figure><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vce-row-container\" data-vce-boxed-width=\"true\"><div class=\"vce-row vce-row--col-gap-30 vce-row-equal-height vce-row-content--top\" id=\"el-5b20bfee\" data-vce-do-apply=\"all el-5b20bfee\"><div class=\"vce-row-content\" data-vce-element-content=\"true\"><div class=\"vce-col vce-col--md-auto vce-col--xs-1 vce-col--xs-last vce-col--xs-first vce-col--sm-last vce-col--sm-first vce-col--md-last vce-col--lg-last vce-col--xl-last vce-col--md-first vce-col--lg-first vce-col--xl-first\" id=\"el-9425ec62\"><div class=\"vce-col-inner\" data-vce-do-apply=\"border margin background  el-9425ec62\"><div class=\"vce-col-content\" data-vce-element-content=\"true\" data-vce-do-apply=\"padding el-9425ec62\"><div class=\"vce-text-block\"><div class=\"vce-text-block-wrapper vce\" id=\"el-e81734c9\" data-vce-do-apply=\"all el-e81734c9\"><h2>Conclusion<\/h2><p>Your online store can bring significant benefits to your business, but it's essential to understand the needs and preferences of smartphone shoppers to succeed. Companies can effectively reach and engage with smartphone users by implementing practical and unique strategies and increasing their online sales. However, it all begins with a clear understanding of the target audience.<\/p><h2>Get the Right Team to Do It<\/h2><p>If you are searching for smart web developers and mobile app developers to build your e-commerce store and shopping app, see to it that you get them from a reliable vendor like <a href=\"https:\/\/www.bridge-global.com\/\" target=\"_blank\" rel=\"noopener\"><strong>Bridge Global<\/strong><\/a>. We not only build visually appealing, well-designed, and intuitive websites and mobile apps but also help you implement fine strategies to bring smartphone shoppers to it. <a href=\"https:\/\/www.bridge-global.com\/contact-us\" target=\"_blank\" rel=\"noopener\"><strong>Let\u2019s connect<\/strong><\/a> for further details.<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\n<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>Attracting smartphone shoppers into your online store is a skilled art. Here\u2019s a quick and insightful peek into doing it the right way that brings tons of results. <!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><\/p>\n","protected":false},"author":202,"featured_media":52189,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[119],"tags":[638,639,640,641],"class_list":["post-52182","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobile-app-development","tag-smartphone-shoppers","tag-online-store","tag-ecommerce-store","tag-more-traffic-to-online-store"],"featured_image_src":"https:\/\/www.bridge-global.com\/blog\/wp-content\/uploads\/2023\/04\/7TOPTI1.jpg","author_info":{"display_name":"Owen Bradley","author_link":"https:\/\/www.bridge-global.com\/blog\/author\/owenbradley\/"},"_links":{"self":[{"href":"https:\/\/www.bridge-global.com\/blog\/wp-json\/wp\/v2\/posts\/52182","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bridge-global.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bridge-global.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bridge-global.com\/blog\/wp-json\/wp\/v2\/users\/202"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bridge-global.com\/blog\/wp-json\/wp\/v2\/comments?post=52182"}],"version-history":[{"count":23,"href":"https:\/\/www.bridge-global.com\/blog\/wp-json\/wp\/v2\/posts\/52182\/revisions"}],"predecessor-version":[{"id":52213,"href":"https:\/\/www.bridge-global.com\/blog\/wp-json\/wp\/v2\/posts\/52182\/revisions\/52213"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bridge-global.com\/blog\/wp-json\/wp\/v2\/media\/52189"}],"wp:attachment":[{"href":"https:\/\/www.bridge-global.com\/blog\/wp-json\/wp\/v2\/media?parent=52182"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bridge-global.com\/blog\/wp-json\/wp\/v2\/categories?post=52182"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bridge-global.com\/blog\/wp-json\/wp\/v2\/tags?post=52182"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}